1/12/12

Top 5 Social Media Books to read in 2012.

Social media has evolved in the last couple of years and every successful and aspiring entrepreneur needs to stay on top of all the latest developments in social media. There is a plethora of free information available on the web and many respectable social media bloggers put out quality content. But nothing beats the good-ol’ fashioned book packed with valuable tips and information to get up to speed on all things Social Media.

Here is a roundup of top books on social media that you should consider reading in 2012 (according to Moomkin):

1. Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone by Mitch Joel.

The author explains the six degrees of interconnectedness to the digital world and effective ways to capitalize on your social media connections to build brand awareness and recognition. The book contains numerous case studies that make this social media guide interesting to read. This is one of the most comprehensive social media books you should read in 2012.

2. Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn by Neal Schaffer.

LinkedIn is rather underrated yet powerful social media tool that professionals can utilize to grow their business, propel their careers and create valuable connections. Neal creates an insightful guide for maximizing LinkedIn beyond just the job search. After reading the book, the reader will be armed with valuable tips on how to develop their business using LinkedIn. Maximizing LinkedIn should be an every day reference for every entrepreneur and business professional.

3. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks) by Dave Kerpen.

The author does an excellent job in portraying the value of “word of mouth” marketing and how Social Media takes that marketing concept to another level. Every business owner will benefit from Likeable Social Media to increase their sales, satisfy the customers and build a recognized brand using Social Media.

You Might Be Also Interested In:

6 Ways to Build Your Brand using LinkedIn
8 Basics for Creating a Social Media Strategy

4. The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue by Shama Kabani.

Improper use and awareness of Social Media marketing benefits can lead to frustration. Kabani succeeds in revealing all of the benefits of using Social Media and teach the readers the “zen” of this growing marketing concept.



5. The Social Media Bible: Tactics, Tools, and Strategies for Business Success by Lon Safko.

The “bible” is a comprehensive look into the use of social media by corporations, small companies and individual entrepreneurs. The books is packed with detailed reflections on current social media trends and covers major tools and tactics for effective use of Social Media.

What Social Media books do you have on your reading list for 2012? Share your suggestions below.

[Tags: social media books, social media marketing, social media books for 2012, best social media books.]

From: http://ping.fm/inGx2

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